Frequently Asked Questions

Select one of the above questions to find out it's answer. If you have a technical question that isn't answered below, please email our support team directly on support@mediaapps.co.uk

GENERAL QUESTIONS

An App is a permanent contact-route to your business via your customers phones. They don't need to remember your website address, contact details, or respond to a marketing campaign... There is a constant reminder of your business on their phone's homescreen with your App icon, always reminding them that you exist within their everyday life, always with them in their pocket.

You may already use Twitter and Facebook, which of course are great free marketing tools, enabling you to reach hundreds, if not thousands of end-users, some of which may be your customers, so why should you have an App?

An App ensures that your marketing messages, discounts and offers are always given priority in the end-users everyday life. Sure the Twitter and Facebook messages are good, but they can often be missed within literally HUNDREDS of personal friends messages, and even other competing businesses that they like or follow.

Your App serves only YOUR messages, and makes sure it is in front of the end-user, no matter what they are doing.

Once it’s in the store you can put app store logos on your website and use social media to promote the app with a link to the store. For a high street app we will provide a simple window sticker letting your customers know that you can be found in the app store and a QR code so they can simply scan the sticker to find your app in the store.

A QR Code (it stands for "Quick Response") is a mobile phone readable barcode that can store website URL's, plain text, phone numbers, email addresses and pretty much any other alphanumeric data.

Think "print-based hypertext links" and you'll get the idea.

How can I use QR Codes?
You can use a QR Code to enable your mobile customers to quickly download your App from the iStore or Android Market. By putting your personalised QR Code in your business, on your posters, leaflets, emails, receipts, you are giving your customers an easily redeemable link to download your App.

What do I need to scan a QR Code?
Different countries, phone networks and phone manufacturers have embraced QR Codes to varying degrees and in different ways. Your phone may already have scanning software pre-installed, but if not you'll need to install a QR Code Scanning Phone App. This is easily done by searching for ‘QR’ in the iStore or Android Market.

PUSH Messaging is a great feature within our apps. Here you can send messages directly to your users promoting new offers and incentives, or remind old customers that you still care, or even target certain geo-graphic areas if you have a promotion in just one venue!

The amazing thing about PUSH messages is that they appear right on the end-user's screen, even if they don't have your app open. The have to read it to either 'view' or 'close' it, so you know your message has been read. If they press 'view' your app is opened immediately at your Voucher page, and if they press 'close' it is stored within the Notification Area for reference later on

We advise that PUSH messages should be Tweet length, and work best being roughly 140 characters long.

Yes, anyone that has downloaded the app and enabled PUSH notifications. You can choose who to PUSH (depending on your price plan) and target consumers by demographic, location, inactivity and even by address!

PUSH messages work best when they are sent every 10- 14 days and offer some value to the consumer. For example “come in store today and receive 20% off your bill”, the customer is then more likely to open the message and understand why they’ve received the messages.

TECHNICAL SUPPORT

Using the Loyalty Feature within your app, the user is prompted to Check-In. This opens the view-finder on the phone and allows the user to scan your QR Loyalty Sticker at the point of purchase. If the user is in the correct location (your business) it will award them a stamp.

When any app that uses location opens, ours or anyone else’s, it first uses the cache location for immediate display. It then checks the GPS or WIFI to update to the current location. On the iPhone this updating can be seen by the purple compass on the top right.

If the user opens the app and tries to check-in before the update is complete, it will use their previous location.

So the advice is to open the app, wait for the compass to disappear, then hit the Loyalty tab. Just to be clear the delay in the location updating is not controlled by the app, that is all network related.

The Apps use the phone's location to enable the functionality of the Venue/Location finder as it places the Venues in distance order from the phone. It also uses the GPS signal to activate various features in the App such as the Voucher and the Loyalty scheme. The app will not work without Location Services enabled.

This is so the customer can back-up their loyalty stamps. If they ever change their phone, delete the app or upgrade their software, they can keep their valuable check-ins so they do not need to start again.

On the rare occasion that a customer may forget their phone and miss being able to check-in, just email us with the customer's email address (registered to their loyalty card) and the amount of stamps you want crediting, and we will magically credit the stamp to their phone!

On the first use of the App, the user is asked to Opt-In to receive PUSH Notifications. In the unlikely event they choose not to receive them, but later down the line wish to receive them, they can do this easily by going into the iPhone Settings, selecting Notifications, and then choose the App they want to turn Notifications back on.

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